by CPhillips | Oct 25, 2016 | Branding, Business, marketing, satisfaction, writing
This is a 2 part series. In Part 1 (Are you a Seat of the Pants Communicator?), I address how a communications audit can help you get a grasp on what you are spending your time on. In Part 2 (Developing a full blown communication strategy and plan), I’ll show...
by CPhillips | Oct 17, 2016 | Business, Customer Service, marketing, satisfaction
Remember the root word of customer is “custom”. Everyone today wants it “my” way. And they want it when they want it – 24/7/365 at 2 a.m. And they want it how they want it (downloads, shipped, never have to leave the house). In this day of “custom” treatment how...
by CPhillips | Sep 7, 2016 | Business, Customer Service, marketing, satisfaction
How many of you have left a restaurant or failed to make a purchase due to poor service?According to Vanessa Funches, professor at Auburn University at Montgomery, 78% of us have bailed on a transaction due to poor service.So how do we make sure our customers aren’t...