Problems in the workplace begin when people don’t have a clear direction from their leaders and their values and purpose have become just some fancy words written on paper that have been filed away and forgotten. They are no longer alive and helping grow a thriving culture.
Your biggest asset to success is already right there within the door to your office. You can turn around the lagging productivity and performance issues by helping your employees see the future in your organization. It’s time to tap into the skills, dedication, and innovation your employees bring to the table and cultivate a culture that turns the disengaged into the fully engaged. If not, prepare to watch the talent, skills and ideas walk out the door and land at your competitor’s doorstep.
Over 50% of employees say they are unhappy. That number is even higher for women…59% of women report being disengaged at some level in their current workplace.
Companies are quickly learning the best way to invest in employees is by helping them become future ready. In addition to training, that includes helping them recognize untapped talents and skills and making them feel like a valued team member. Instead of spreading misery to their other co-workers, they’ll spread their positivity and energy for the company they love to work for. Not only will you see a boost in morale, you’ll also see the profitability of your organization increase.
The key to having an engaged workforce is investing in helping your employees build strong personal brands. When you do this, they feel you care about their success as much as your business.
Let’s face it, today Millennials make up 50% of employees globally. And your Baby Boomers are reaching age 65 quicker and quicker. How will you continue to attract the skilled or future workforce you desire? One of the big benefits of a program like this is it highlights the diversity of your employees and creates an atmosphere of inclusion while helping you tap into hidden talents from committed employees.
The reviews posted will be talking about how you prepare them for their next steps, how you have a strong mentoring program, the excellent training you provide and the meaningful work that is done. Your employees become your best hiring ads and recruiters.
You’ll find yourself the employer of choice because in building your employees personal brand, you are highlighting all of the things that appeal to today’s emerging workforce.
Running a business requires many kinds of investments. You invest your money in advertising, technology, security, product development and more.
Employees also invest in your company with their time, energy, and talents.
By investing in your employees, you gain loyalty and they are more interested and involved in their work. You create a culture where people show up differently. You engineer a shift that creates a culture of enthusiasm, excitement, and high engagement.
On the flip side, you can keep going with the status quo and risk turnover, poor customer experiences which leads to lost customers, and processes that lack the desired outcome.
Wouldn’t you rather have those employees on your team versus someone who just goes through the motion and punches a clock every day?
Building your employees personal career brand can turn an unprofitable environment into a revenue generator.
In their mind, that’s a signal you are preparing them for the next step or next promotional opportunity that comes available. Without HOPE they’ll start looking for it elsewhere. It’s vital you make them see themselves as a part of the future vision of your organization.
Think of the competitive advantage you’d gain and how you’ll outpace your competition, if your workforce felt invested in and they tied their personal mission to that of your company?
I’ve been on the flip side. I’ve worked in an environment where employees felt unappreciated and unheard. Where no one is generating ideas and doing the bare minimum required to get by day after day.
When you assist your employees in creating their personal career brand, you become a partner in their career development. You enable them to recognize their strengths and contributions they bring to your organization. It’s a strong signal that you value what they bring to the table.
By providing an employee-focused culture and setting up structures that foster career development opportunities through training, you reduce turnover and build loyalty. Studies show engaged employees are 87% less likely to leave an organization than those who are disengaged. The problem with unhappy or disengaged workers is their dissatisfaction spreads like cancer throughout a company. It creates issues company-wide and you see adversarial relationships develop inside your teams.
We can help you achieve this by providing comprehensive career branding coaching and training. From your Millennials to your Boomers, employees interested in career development will find a renewed passion for their job. We offer both onsite and virtual workshops along with individual coaching to meet the needs of your unique workforce. Our certified speakers and trainers deliver quality programs in a fun and engaging manner. You can count on the material to be factual, informative, and designed to make a positive impact on your business and employee.
As a career branding strategist and founder of Successfully Ever After, I bring over 20 year of corporate communications and training to the table. But more importantly, I know why people leave good companies. As a career coach, I’ve helped employees leave good companies and find ones they flourish in because they feel appreciated, valued and part of the team. You can stop that from happening by helping your employees create their own personal brand and show them you are investing in their future.
Chellie helps you realize that not only are your struggles shared by others but most importantly, they are your biggest learning opportunities. You will feel empowered to take risks, love more deeply and live life to the fullest, regardless of anything that comes your way!
Chellie’s personal anecdotes are so relatable and inspire you to evaluate the important things in life, and then to do what it takes to relentlessly pursue those things as you work toward becoming the best version of yourself. If you’re feeling unsatisfied personally or professionally, she’ll help you rediscover and reignite your passion, so you can live a successful and fulfilled life.
The journey to ensure others see your potential can be quite frustrating. Chellie helps you unlock your highest potential faster and easier.