Blog

  • Bean bag chairs, ping pong tables, and pizza parties don’t make culture. You need a culture rebel-ution.

  • What should you do if you are laid off? Don't panic. First, if you’ve been laid off or have had your hours greatly reduced, you should immediately file for unemployment.

  • Self-isolation doesn’t have to affect your productivity. Thanks to COVID-19, many people are telecommuting and working from home for the first time. Here’s a few tips to help you make the most of the situation.

  • Growing your professional network could be more important to your job search than creating a captivating cover letter or online profile. A vibrant, engaged network can open the door to opportunities and land you in the interview seat of your new job. The ongoing chaos caused by COVID-19 doesn’t change that.

  • Thanks to social distancing practices in place to help slow the spread of COVID-19, more and more companies are looking at ways to limit face-to-face contact – both in the workplace and in the hiring process. This means more recruiters and HR managers are moving their job searches online. This means your online presence will be even more important.

  • Does your New Year’s resolutions include a career shift?  If so, ask yourself these 3 questions… Before you can start looking ahead you need an accurate picture of where you’ve been. It’s time to take stock of the work you’ve accomplished, how you’ve positioned yourself...

  • You’ve sacrificed and spent a small fortune to see your child walk across a stage, shake hands with a university official and receive their prized degree. Now it’s time to sit back and enjoy watching them take on the world as an adult. Maybe you...

  • According to an article in the Washington Post, only 27% of college grads leave school with a job related to their major. That means 73% of graduates are underemployed, if they found a job at all. After spending years grinding through their studies, many come...

  • If you want more out of your work life, this weekend is the perfect time to take action. While everyone is bingeing Netflix, or overindulging at neighborhood BBQ’s, you can be on the way to finding a career that improves your financial situation and offers you a chance to use your skills and talents.

  • Over 70% of workers say they don’t feel satisfied with their job or career choice.

  • Over 70% of workers say they don’t feel satisfied with their job or career choice.

  • Job searching in today’s digital age isn’t the same as it was even 5 years ago. I’m excited to share what I’ve learned so you can find your Successfully Ever After too.

  • I fear most people don’t believe big enough. You need that big dream to stretch and grow you. You need failures to learn from. You need hurts to learn how not to treat people along the way.

  • For so many, the feeling they have to put on the perfect face for the world has to be a heavy burden to carry every day. So many career women feel they have to have everything together if they want to succeed, impact, and inspire others. The opposite is really true.

  • After 21 years with a company I loved, I walked away because I knew there was more. I was tired of feeling misunderstood and unappreciated. I was afraid I’d get used to that feeling and settle.

  • Think about it, from 6AM until 6PM you are either getting ready for work, headed to work, at work, or headed home from work. How sad is it that you spend over half of your day dreading going to, being at, or doing what earns you a paycheck.

  • I believe it’s vital for women to pay it forward and be supportive of each other and the work (both professional and personally) each other does. We need to share what we learn along the path and not hold it tight. We need to light the path for those younger women beginning their climb, so their voices and ideas can shine. Remember, we don’t have to be perfect at what we do. We just have to be perfectly us doing it.

  • If we turned our fears into a catalyst propelling us forward what would that look or sound like? How can you take your fear and use it as positive fuel? I’ll give you a very personal example. After 21 years with a company I loved, I walked away because I knew there was more. I was tired of feeling misunderstood and unappreciated. I was afraid I’d get used to that feeling and settle.

  • Our scars and baggage show the world we have made it this far on the journey. We’ve coped with the sadness, disappointments, and failures and still managed to find moments to celebrate and grow along the way.

  • Chellie Phillips up against authors worldwide for prestigious 2019 Author Academy Award --- ok so that's so cool to see in writing.

  • It’s time to set jealousy and competition aside and celebrate the accomplishments of each of us. We need to share the lessons we’ve learned along the way so others realize their struggles are not in vain. We need to celebrate what makes each of us unique and special.

  • Recognizing the things that bring more joy into our life sounds simple, but what I’ve learned over the years is many people have a hard time using that as a gauge to determine whether to keep things in their schedule or not. If you’ll start implementing that thought process more and more in your decision making, I think you’ll find it to be a very eye opening process.

  • Over the holidays I took some time off work and indulged in what my husband calls “girl TV.” I love me some HGTV and DIY. I can watch hours and hours of Fixer Upper with Chip and Joanna Gains or Rehab Addict with Nicole Curtis. I never get tired of seeing how they turn some of the most run down homes into beautiful homes.
It dawned on me while I was watching what they do to those dilapidated and outdated homes how many similarities there are to how my Life Edits work in life.

  • The fear of the unknown or failing is real. I think it's the thing that stops people the most. I think there's a real fear not only of failure, but of "what if it succeeds" too. What are the expectations people will have of me going forward?

  • When you trust your vision and make the effort to bring it to life, it seems things and people show up to help you along the way.

  • It struck me, in addition to the real reason for the season, Santa really is a master Life Editor. If we follow his lead, we can keep Christmas alive all year long and be on our our way to a great 2019.

  • Are you waiting for Monday? Or maybe January 1st. Are you guilty? I have been. There’s no magic day to make a change. You’ve got to add action to that desire. It’s easy to put off change. We want the quick. Change can be painful....

  • I’m especially grateful for saying yes to a dream and being able to share that process with so many people who have such special places in my life. What I’ve realized is where you are right at this moment is a result of what you’ve said yes to throughout your life.

  • Is there something you feel deep inside you know you need to do? Is there something every time you think about it makes you a little bit nervous and a lot excited? I know there is. We all have one. It’s your calling.

  • Alone we can do so little; together we can do so much. Never has that been more evident than over the last couple of weeks. I've had the privilege to work alongside a group of dedicated men and women who have been working tirelessly to restore power in an area hard hit by Hurricane Michael

  • While there are still barriers and misconceptions in the workforce, I feel blessed to live in a time where women are only limited by their personal desire to excel. It’s true there are still times we need to push the barrier and make sure our voices are heard, it’s how you do that, that seems to be the question.

  • You have to operate with confidence even where you don’t have all the answers. People who look to you to lead need to see confidence and positivity. — Anne Meisner

  • Nothing can prepare you for war - the smells, the sounds, the taste. If you have core values, you can survive the horrors of war. I did and so did all the others I served with. —Donna Rowe

  • I have a problem when a person, who is a communications professional, forgets that people don’t distinguish between personal pages and work pages. When you are the voice of your company, city, or organization, it is your responsibility to keep those lines very clear.

  • Great presenters know it's about the human connection. Your slides should be visual reinforcement.

  • It's important to choose the right words to communicate your message. However, utilizing design as a tool can increase that understanding and make it more effective.

  • Stop thinking of your opponent as a monster. You have to think of them as just as decent and kind as you.

  • Seven tips for better edits.

  • Don't start writing until you've put in your mental prep time. It will save you time and energy in the long run.

  • We all have those days when an assignment shows up at the last moment, or the boss calls and needs a speech ASAP. Instead of stressing, you can incorporate a few simple tricks that will have you cranking out copy in no time.

  • Nick Crase, co-founder of King of Pops, urged us to create a culture uniquely yours. Don't just exist. Know who we are and create a vision that gets you where you want to be.

  • “Magic doesn’t happen with a big speaker on stage,” Jenn said. “It happens around tables with people sharing stories and working together.”

  • We all have power within us and we just need to know how to release it and put it to use.

  • We must build each other up and not tear each other down. We are really better together than alone.

  • I read the latest newsletter from Ann Wylie this morning. (If you aren’t familiar with her, you need to be – check out her site.)  In our daily life, messages and information bombard us constantly. As communicators, our goal is to get our message heard,...

  • Making copy easier to read benefits every level of reader. I don't mean dumbing it down. I mean writing that increases understanding and the number of people who will actually invest time in reading it.

  • 10 quick tips you can use to make your words more powerful and your story credible

  • Competition isn't a dirty word. In fact, it's a great way to grow your skills. Just think of how it feels when you find ways to challenge yourself.

  • At the Newseum, sitting in front of the 9-11 display or walking by a piece of the Berlin Wall, you can’t help but realize that leaders don’t run away silently. Leaders have to act. They are usually the first ones who run toward a problem and give voice to those who have lost theirs.

  • However, our founding father, George Washington, may have said it best, ”If freedom of speech is taken away, then dumb and silent we may be led, like sheep to the slaughter.”

  • She can speak English, French, German and Farsi, became Okabashi’s CEO and she’s just 29. Say hello to @Sara Irvani. A millennial who passionately embraces hard work and positivity while taking over the manufacturing world.

  • Shared content can be many things - useful and helpful information, entertainment and inspirational material. It's different than viral content because it creates a long term relationship.

  • Civility is working at staying present even when the people around you are passionate about and have deep seated beliefs which fall out on the other side of the fence from you.

  • There’s a general distrust of all public institutions now. The media and politicians lead the pact on the distrust meter though. We now assume everyone (politicians, news media, etc..) are going to lie to accomplish their goal. We see all lies as the same. We don’t just think of them as exaggerations of information. Most people feel like they only receive select information - not the whole story. That select information is provided to move you to a certain viewpoint, not move you toward the truth.

  • You can do all you need to do and still have time for yourself.

  • Our leadership groups project dealt with social connectedness and how that feeling translates into the health of a community. Social connectedness is simply studying how people feel about the relationship they have with others - from your spouse, to your kids, to your co-workers and your neighbors. Experts point out the more satisfied people are with their relationships the better they feel about their communities and the more engaged they are in what happens there.

  • As a writer, it’s your job to take control and stay in control of your story so that it is interesting to your readers.

  • There are many ways to intrigue your reader and create interest in your story. Try creating a picture in your readers mind

  • More important than style is finding good and appropriate story ideas. Good stories will inspire you. In turn, your writing will be more interesting.

  • Stories require our brains to work differently than they do when they are processing information. It’s more than putting bullet points in order. When we hear a story, we activate our senses.

  • One way to increase trust is through showing respect and practicing it in interactions. Respect also has another positive benefit of increasing someone’s satisfaction with their job.

  • One of the best things you can do while in college is find a mentor. That relationship can really set you ahead during your course of study and beyond.

  • A facilitators role is to keep the group focused without killing the conversation or injecting to much of your own opinion in the process.

  • The rule of thumb is that you should spend 2 hours studying for every 1 hour you are in class. I know – you’re yelling at the screen right now. But it’s true.

  • Just like armpits – we all have them. But have you every thought about how you can manage the expectations that others have of you?

  • 12 more minutes x 5 work days = 1 extra hour per week or 52 hours a year –       What would you do with that time?

  • Engagement not only relates to how involved someone is but also the attitude behind the decision to take part. Attitude becomes a key driver and it can have huge impacts on both the culture of an organization and on how work gets done. A company’s culture is what sets them apart. It’s why people choose to stay and why people just know they need to do business with you.

  • Everything we do well is driven by a passion and a desire to do whatever it takes to produce the best. For some of us, that means it’s time to embrace the imperfect and messy. For others, it means saying no to something that doesn’t give you that lift or keeps you from spending time developing a talent or skill you enjoy. When you reach that point, it’s time to PROPEL.

  • Editorial calendars can give you a clear picture of what’s ahead, keep you on message, and help organize other players on your team.

  • Write bold words and dream big dreams, not just in 2018 but for each year to come. The page is blank today. Sharpen your pencil and write your new chapter. The book is called opportunity and it's waiting on you to design the story.

  • Emotions run high this time of year. Pile on the excitement of Christmas and the stress of finals and moving back home, it’s easy to get overwhelmed. With a little planning, you can use this break to come back ready for a successful semester. 

  • We can work hard and make a good living and complete projects, but one thing we can’t do if make more hours in the day.

  • Personal websites are not an oddity anymore. You don’t have to be self-employed or a small business owner to have your own site.

  • Leadership should come with a plan and a vision. You've got to be able to see where you want to be in three months and in three years.

  • Your brand reflects your personality and the services that you offer to your clients. It’s the first impression someone has of you. The right brand will draw clients to you. Crafting an irresistible brand takes time and thought.

  • I’ve been thinking a lot about action and intent. You can judge or evaluate based on an action. An intention can’t be measured. However, if you think about it most of us judge others based on their actions. Yet, when we look internally, we give ourselves a lot of credit for just having “good intentions.”

  • From your first days at your big girl job, through every level of promotion, and even when you decide to branch out on your own with some freelancing, the first piece of advice most of us get is “make sure you network.”

  • Stress can take many forms. Learning to recognize it and develop coping measures will not only benefit you in college, but throughout your career as well.

  • You’ve poured your heart and soul into a huge project. You’ve met every deadline. The evaluations look great. Yet, none of it brings you joy.  So many of us spend time chasing one finish line after the next only to end up asking ourselves, “is this all there is?”

  • What makes a group different than a page? Both have an essence of engagement built into them, but a group really is about community.

  • You can’t focus, learn, or produce good work if you aren’t giving yourself time to recharge every day.

  • When you are striking out on your own, there’s nothing wrong with using your knowledge of marketing and public relations to promote yourself and build your business.

  • As much as we hate talking about it there will be times in life where we all face trials. It could be the death of a close friend or family member, a divorce, or even a health scare. So how do you lead others amid your own personal crisis?

  • Learning to deal with conflict is a skill you’ll use your entire life.

  • Questions are a great tool to unearth what lies beneath the surface in people. But knowing how to ask the right questions can be a huge asset. Learning how to ask questions that encourage people to open up will make you a better interviewer, storyteller or manager.

  • Beliefs shape our directions. That hope will fuel you on the path to your dreams. Watch when the words “no”, “can’t” or “won’t” slip into your vocabulary. Yoda put it perfectly. “Believe you can or can’t; you’re right.”

  • A lot of life’s drama is self-imposed. By avoiding it from the beginning, your first years in college can be the start of a lifetime of celebrating the things that make you uniquely you.

  • Let’s face it. Sometimes life doesn’t go as we plan. How we deal with those setbacks either propels us forward or pulls us deeper into the abyss.

  • You know that person. The one at the office you dread to see show up at your door. The one who can go on and on about their weekend, their problems, the guy in the cubicle next to them, and everything else that crosses their mind. How do they keep on talking without ever taking a breath?

  • The three most memorable pieces of advice I received when I was starting out on my own were: 1) clarity comes through experience, 2) map out your short and long-term plans, and 3) practice self-care.

  • You can find a lot of information about putting together a memorable speech or killer presentation, but there’s one part of the process you might not have thought about – your voice.

  • For the last two years, I’ve asked over 200 sorority women the same question, “What do you wish you knew about college before you took your first class?” Below you’ll find a list of their answers.

  • Before you can claim your destiny, you’ve got to have a clear direction of where you are heading.

  • Writing requires patience and practice. Don’t get frustrated when the words are slow to flow. Try out a few of these ideas and see if you aren’t soon filling page after page.

  • You were the top of your class in high school. You got that scholarship you wanted. You’ve made straight A’s all your life. Then, something happens. You fail your first test in college. Your high school sweetheart dumps you for a new girl he met in college. You don’t get into the Greek organization of your choice. Now what? I’m surprised each semester at how poorly equipped young women are at dealing with failure (or disappointment). Learning to cope with disappointment is a skill that will come in handy all your life. There are no participation trophies given out in real life. You must learn how to deal with things and get past them to move ahead.

  • There will always be times where you feel overwhelmed or frustrated. Instead of letting those feelings drive you away from a career you enjoy, here’s some ways to re-ignite your passion for the job.

  • We must be careful letting our successes define our value as a person. If a project goes bad or you get passed over for a promotion, these things shouldn’t cause your value as a person to tank.

  • I was surprised to learn how many young women had never been to the doctor on their own. When you move off to college, you need to take ownership of your healthcare.

  • You’ve completed a project. You’ve tracked the results. In your mind, it’s a success. However, you haven’t really heard anything from your client or boss. So how do you know?

  • Everyone likes to think nothing bad is going to happen to them. And most of the time, you’re right. However, you can also do things that will guarantee you’re more likely get home safe each night. Protecting yourself needs to be your top priority. Over...

  • Cell companies aren’t the only ones asking that question. Are people hearing what you say when it really matters? What about in difficult situations? Are you able to communicate even in an uncomfortable situation? Think about this scenario. In a meeting, you speak up and...

  • Learning to create compelling video is a must. Some speculate that by 2020, 80 percent of internet content will be video. Right now, 50% of shared content is video. With over 2 billion people on Facebook, is your content drawing people in or sending them...

  • So you’re headed to college and moving away from home. It’s exciting and a little nerve racking all at the same time. Do you have the basic skills in your arsenal to survive living on your own? Before you pack the first box, make sure...

  •   If budget is your first question when it comes to advertising, you’ve already missed the mark. Before you even plan your budget, you need to focus on the message. Does the ad tell a story? If it just conveys information you’ve left off the...

  • This is not one of my usual posts. There are no tips or tricks. These thoughts have been on my mind. After the ridiculous way the Trump/CNN/WWE tweet is being bantered around, I just can’t keep silent any more. As long as people have been...

  • One thing I’ve noticed throughout my life is that each of us have the power to affect the outcome of any given situation, even if it’s just in a small way. The emotion or feeling you put out, has a direct impact on how someone...

  • Do you think of yourself as a brand? You should. In today’s digital world, whether you like it or not, everything you post creates an image of you in someone’s mind. You may be the type that throws up your middle finger and says “I...

  • When it goes really wrong, do you have a plan? Anyone who has a business needs a crisis communications plan. That plan should be reviewed on a regular basis and updated with potential new threats. Your plan should address at least the top five things...

  • I’m not a designer, but I’ve learned a few tricks over the years. The first thing you need to understand is there is a relationship between the content and the design. You need to learn to see patterns and needs in the content. Your reader,...

  • Whether it’s your blog, direct mail, email or a brochure, you’ve got to make sure the benefits of your company or product are front and center. Don’t bury the information that customers need to make decisions. Few people read every word. Make sure your headlines,...

  • What turns a good feature into a great feature? Feature stories are some of my favorite pieces to write. They allow you the ability to really tell a story, craft characters and really engage your readers. Good feature stories get the job done, but with...

  • Here are 6 ways to tell if your website needs rehab. Ask yourself these questions. Does it have a goal? Is it useful and readable? Why would someone come to the site? Most people don’t go to a site because they just feel like sitting in...

  • A lot of people look at an electronic newsletter as the PDF version of their standard print newsletter. I think it needs to be more than that. Digital time is valuable time. If you are going to ask your readers to invest the time to...

  • What is your job as a communicator? I’d say it’s to make the important information interesting enough to capture a reader’s attention. People respond to your stories on three basic levels: 1) intellectually, 2) emotionally or 3) visually. That’s where creativity comes into play. If...

  • Even with the best of intentions, sometimes things go wrong. How you handle that incident will determine whether your customer will remain loyal or if they will look elsewhere for their future needs. If you screw up, fix it fast. Tell the truth and tell...

  • How would you define your customer? When is the last time you thought about them? Do you now their beliefs and thoughts? What drives their actions? Do you think of them as invited guests? What happens within the walls of your business directly effects whether...

  • People are visiting websites less and less. They are getting their information from Facebook or other social channels. Yet most of us can’t just ditch the traditional website. So how can we keep it relevant and draw our customers in? Online users: Want ease of...

  • There are still people who think there is no return on investment (ROI) where social media is concerned. They are still convinced it’s just something the younger generation is using. It’s something you can let an intern focus on. Well I’m here to tell you,...

  • Someone much wiser than me said: Three things you cannot recover in life: the moment after it’s missed, the word after it’s said, and the time after it’s wasted. We’re all busy and have crazy schedules. We have people pulling us in all directions. We...

  • When you first start writing a story, either fiction or non, you’re excited about it. You’ve got all these thoughts and are ready to get it on paper. You’ve got a great idea of where you’re going to end up. But then something happens. You...

  • I’m talking about mission statements today. I personally believe you can find value in writing a mission statement not only for your business but for yourself as well. So feel free to adapt the information here and put it to use in both areas of...

  • We use bios for so many things: introductions, blogs, websites and even when meeting people at conferences or networking events. Part of being a great story teller, is being able to tell the story of you in a way that sticks with whoever hears it....

  • It’s not only our closets in need of cleaning out now that Spring has arrived. It’s also a great time to look at your writing. Spring is about getting rid of the excess and making room for more impact and meaning. Here are some tips...

  • Life is better in matching underwear….and so is your writing I know you’ve got to be thinking, “What the heck does underwear have to do with writing?” Well, just like we each have a favorite pair of unmentionables; each person has a type of writing...

  • Have you ever cried at work? Slammed a door? Felt your temper throbbing in anger? Most of us have allowed emotions to creep into the workplace either because a co-worker, a boss or even a customer managed to slip past our self-control. Emotions are what...

  • Blogs, websites and social posts all have one attention getting feature in common. Photos and images are what draw in readers and hopefully entice them to read the rest of your article or post. The great news is most of us have a great tool...

  • Utilizing social media isn’t an option these days. But taking a haphazard approach to it won’t get you the results you are aiming for. Here’s 6 tips to help you get the most out of your social content. Plan your calendar quarterly. Each quarter, think...

  •     We talk every day. We answer questions. We provide details and information. We share sorrows and joys. So why is it the thought of giving a speech or interview make even seasoned communicators break out into a cold sweat?   If you stop...

  •   Everyone wants more time. Yet each of us have a limited number of days, weeks, months, and years on the Earth. If you want an eye opening visual representation of just how much time we have, check this out — www.waitbutwhy.com  A 90 Year...

  • If you are looking for a little inspiration, look no farther than ACE Hardware owner, Gina Schaefer. Her outlook and drive has convinced many people to take a chance on her and her unconventional ideas surrounding the hardware industry. She bills herself as the owner...

  • The average worker is distracted every 3-11 minutes. It takes 23 minutes to refocus after a distraction. This costs workers almost 6 hours of productivity a day and an estimated $1 trillion to the economy every year. Americans check their phones over 150 time per...

  • Don’t wait for a crisis to happen. Be prepared. You never know when a crisis will happen, but you can bet it will at some point in your career. There are two main types of crisis – operational and communication. Operational crisis include things that...

  • The explosion of digital media has opened the door to more and more communications. It has leveled the playing field. Even small budgets can afford digital promotions. Using a digital platform to create actionable messages and engagement requires no less thought than traditional means. You...

  • Writers are artist just like painters. We create a picture with our words much like the painter does with a stroke of the brush. When you choose to create ask yourself a couple of questions. Do you care about what you are writing? If you...

  • Do you have those days where you’d like to stay under the covers and just not face the office? We all do. The key is finding that balance where those days are few and far between. The same goes for those people we manage. Are...

  • There are so many free tools available for communicators that provide them with specific measures of success. But you need to choose the right tool for you. Tools are available if you want to measure what your company cares about – like page content or...

  •   Chain of command. A hierarchy. Organization charts. Are all of these terms a thing of the past in the workplace? According to Seth Mattison with Future Sight Labs, the new generation of workers see the office in a very different way. If you’ve been...

  • Branding isn’t a new idea or concept. It’s your promise to your customer. It’s what they know they can expect from you, your product or service. It’s what makes you different than your competitor. The basics of branding haven’t changed just because the mediums are...

  • So you’re just starting out in your career. You’ve already got your eye on that next rung up the ladder. So how do you get ahead? Here’s 10 steps to move your career forward. Be positive. No one likes a negative Nancy. Make sure your...

  • Culture is how we choose to live and behave every day. It is the mindset we embrace. It is a shared set of beliefs. What kind of culture are you growing at work? Are you creating a type of environment which leads to high performing,...

  • Self confidence – the ability or belief in one’s self to accomplish anything no matter the adversity. Easier said than done right? Wrong. Personally, I think self confidence is a skill and something that you can create and develop. So how do you do it?...

  • I’ve been watching a lot of Ted X talks. A lot of the same themes reoccur and they’ve really been sticking with me. Mel Robbins talks about ideas.  (https://youtu.be/Lp7E973zozc) Our problem is not the lack of ideas in the world, but the lack of activation...

  • Make a resolution to get those creative juices flowing in 2017. This time of year everyone is talking about resolutions and goal setting. Don’t panic. Instead think of it in terms of what you can do to add more joy and productivity into your life.  I’ve...

  • It’s Bowl Season. I love college football, but this year the bowls have been overshadowed by the discussion on whether it’s ok for a player to skip playing a bowl game if they are going out for the NFL draft. The one getting the most...

  • It’s Christmas Eve!!! All the presents are wrapped. The decorations are twinkling. It’s a wonderful time of year.  This Christmas consider adding to your story. Start a tradition that adds meaning and joy to your life.  My extended family gathers each Christmas Eve. We have...

  • A photo can generate a lot of interest in your story. In fact, it can draw people in that would never otherwise stop and read what you wrote. It can also add dimension to your story and be used to add emphasis. Photos are worth...

  • When you put the right effort into planning an event, it can be a great way to showcase your message and image to clients or potential clients. Once the decision is made to host an event, you need to start your plan by asking a...

  • C- Cliché R- Run on sentences A- Apathy P- Passive tone of voice Let’s start with cliché. What is it? By definition a cliché is: 1) a phrase or opinion that is overused and betrays a lack of original thought and 2) a trite, stereotyped...

  • Special thanks to everyone who participated in the webinar I conducted for the Cooperative Communicators Association today. As promised, here’s the 8 question cheat sheet for planning a youth program.  (handout-growing-engagement-through-youth-programs) Youth programs are a great place to tell your story and build a future member/customer...

  • Is there someone at your office everyone wishes would take a sick day or week? Or worse, is that someone you? Negativity can invade the workplace and spread like a virus. Negativity has symptoms. They include a change in job performance. Do you notice someone...

  •   Your customer satisfaction can be greatly increased just by focusing on the relationship they have with your organization. Here are 10 questions to ask yourself: How fast do you respond to their need? How quickly do you get them an answer? People perceive your...

  • Do you have a heart? A brain? Eyes? Mouth? Then I say you have everything you need to be a leader. Are you willing to accept yourself and others? Can you help someone else do the same? When you take the time to discover and...

  • In today’s business world, it’s often called brainstorming or focus groups; but I like the assembly line concept. It keeps thoughts moving forward and allows others to contribute to the success. Ideas only become reality when they are fleshed out. This can be especially useful...

  • I’m going to let you in on the three secrets of speech writing. They are: Substance, or what you say Style. How you deliver and the words you choose to use. Impact . Did the speaker make a difference in the audience? Does it have...

  • Characters make a story. Before your story will resonate with a reader, you’ve got to give it a heartbeat. Is the content something your reader wants or can use? It should tell what you are going to do for a reader. Are you going to...

  • WARNING! This will be a longer post than normal. But it’s one that is personal to me. How many of you have been told (even by yourself) that something is impossible? There’s something that changes inside of us and it transfers into all areas of...

  • Thomas Edison said….I haven’t failed. I’ve just found 10,000 ways that wouldn’t work. How fast you bounce back when something goes wrong? How long does it take for you to get back up when failure knocks you flat on your a$$? Maybe you got shot...

  • This is a 2 part series. In Part 1 (Are you a Seat of the Pants Communicator?), I address how a communications audit can help you get a grasp on what you are spending your time on. In Part 2 (Developing a full blown communication...

  • This is a 2 part series. In Part 1 (Are you a Seat of the Pants Communicator?), I address how a communications audit can help you get a grasp on what you are spending your time on. In Part 2 (Developing a full blown communication...

  • Join us as we look at ways to grow your engagement for years to come!! When: Wednesday, December 7 at 11 a.m. Eastern (10 a.m. Central; 9 a.m. Mountain; 8 a.m. Pacific)Registration Deadline: November 30Presenter: Chellie Phillips, Marketing, Member Services and Communications, South Alabama Electric CooperativeFor more...

  • All marketing starts with a problem. Do you agree? Whether you are marketing your company’s latest venture or you are looking for your next career move, all marketing starts with a problem. Once you’ve identified what that problem is, you can begin to craft a...

  • Your story is only limited by your creativity. Make sure you carve out time to keep that creativity alive. In order to create new products or tap into new markets, you’ve got to work at creating innovative ideas. One way of doing this is with brainstorming sessions....

  • Remember the root word of customer is “custom”. Everyone today wants it “my” way. And they want it when they want it – 24/7/365 at 2 a.m. And they want it how they want it (downloads, shipped, never have to leave the house). In this...

  • Do you remember a time you received a gift? Perhaps it was a birthday or Christmas present. But it was one wrapped up so enticingly in pretty paper, with bows and sparkles, you almost hated ripping it open. The package itself was almost as good...

  • Before you begin any communications, make sure you have measurable objectives.  Do you know your reputation has a tangible value? That what your customers perceive is important? Communicating today isn’t just about getting the words on paper. It’s about giving your customers information they will...

  •   This is a 2 part series. Part 1 addresses the different personality types. Then in part 2, we’ll look at how to deal with them in the workplace. Your survival kit for difficult people is enhanced by your ability to read people. This first...

  •   This is a 2 part series. Part 1 addresses the different personality types. Then in part 2, we’ll look at how to deal with them in the workplace. How difficult people affect you resides solely in your hands. Every person has the power to...

  • When you are just starting your business there are some really inexpensive ways to create a public presence for your product or organization. This also works if you are trying to convince upper management to allocate funding for a PR budget. Begin by simply clipping...

  • How many of you have left a restaurant or failed to make a purchase due to poor service?According to Vanessa Funches, professor at Auburn University at Montgomery, 78% of us have bailed on a transaction due to poor service.So how do we make sure our...

  • Does your business have a message? Do you want people to identify you with specific ideas, products or services? Implementing the “Three C’s” drives those messages home with your customers. You need to be consistent in your message. Completely communicate your message. Be creative in...

  • A brand is something that exists in persons head. It is the essence of who your company is. Brands are a perception that must be carried over into all aspects of what you put in front of the customer.  You are the gate keeper of...

  • I have the privilege of serving as an advisor for my local chapter of Alpha Delat Pi Sorority. And right now, we’re gearing up for recruitment. (Or for you older readers – RUSH.) You might wonder that this has to do with telling your story....

  • Is your office full of dead people working? Or do you have a vibrant force of employees who know the why behind your business? Do they tell your story to every customer that walks through the door? You can feel the culture of a business...

  • 3 speech writing tips

  • Creativity isn't just something you are born with. You can develop creative confidence by creating a set of habits based on what you know about yourself.

  • How do you get them to read your work? With a great hook! Good headlines get your attention and lead the reading into the story.

  • There is more diversity today than ever before. And I’m not just talking about race. Diversity includes everything from religion, political views, age, values, and lifestyle.So with so many differences how do you make your story matter?

  • One of the best things you can do, is write as you speak. But, only when you speak well.

  • I’ve come up with my top 10 list for saying what I need to say the best way!