by CPhillips | Jan 26, 2017 | Business, Communications, public relations, social media
There are so many free tools available for communicators that provide them with specific measures of success. But you need to choose the right tool for you. Tools are available if you want to measure what your company cares about – like page content or...
by CPhillips | Jan 19, 2017 | Business, Communications, marketing, public relations, social media
Branding isn’t a new idea or concept. It’s your promise to your customer. It’s what they know they can expect from you, your product or service. It’s what makes you different than your competitor. The basics of branding haven’t changed...