by CPhillips | Apr 1, 2017 | Blogging, Branding, Communications, public relations, social media
Life is better in matching underwear….and so is your writing I know you’ve got to be thinking, “What the heck does underwear have to do with writing?” Well, just like we each have a favorite pair of unmentionables; each person has a type of writing they respond to or...
by CPhillips | Mar 14, 2017 | Branding, Communications, photography, satisfaction, social media, writing
Blogs, websites and social posts all have one attention getting feature in common. Photos and images are what draw in readers and hopefully entice them to read the rest of your article or post. The great news is most of us have a great tool within our grasp all day...
by CPhillips | Feb 21, 2017 | Branding, Business, Communications, Customer Service, public relations
If you are looking for a little inspiration, look no farther than ACE Hardware owner, Gina Schaefer. Her outlook and drive has convinced many people to take a chance on her and her unconventional ideas surrounding the hardware industry. She bills herself as the owner...
by CPhillips | Dec 13, 2016 | Branding, Communication Planning, event planning, marketing, strategic communications
When you put the right effort into planning an event, it can be a great way to showcase your message and image to clients or potential clients. Once the decision is made to host an event, you need to start your plan by asking a few simple questions. What is the...
by CPhillips | Nov 16, 2016 | Branding, motivation, personal growth, satisfaction
WARNING! This will be a longer post than normal. But it’s one that is personal to me. How many of you have been told (even by yourself) that something is impossible? There’s something that changes inside of us and it transfers into all areas of life, when you prove...
by CPhillips | Oct 25, 2016 | Branding, Business, marketing, satisfaction, writing
This is a 2 part series. In Part 1 (Are you a Seat of the Pants Communicator?), I address how a communications audit can help you get a grasp on what you are spending your time on. In Part 2 (Developing a full blown communication strategy and plan), I’ll show...