by CPhillips | Jan 19, 2017 | Business, Communications, marketing, public relations, social media
Branding isn’t a new idea or concept. It’s your promise to your customer. It’s what they know they can expect from you, your product or service. It’s what makes you different than your competitor. The basics of branding haven’t changed...
by CPhillips | Jan 17, 2017 | Business, Communications, motivation, personal growth
So you’re just starting out in your career. You’ve already got your eye on that next rung up the ladder. So how do you get ahead? Here’s 10 steps to move your career forward. Be positive. No one likes a negative Nancy. Make sure your boss isn’t...
by CPhillips | Jan 10, 2017 | Communications, motivation, personal growth
Self confidence – the ability or belief in one’s self to accomplish anything no matter the adversity. Easier said than done right? Wrong. Personally, I think self confidence is a skill and something that you can create and develop. So how do you do it? In Ivan...
by CPhillips | Jan 5, 2017 | Communications, motivation, personal growth, satisfaction
I’ve been watching a lot of Ted X talks. A lot of the same themes reoccur and they’ve really been sticking with me. Mel Robbins talks about ideas. (https://youtu.be/Lp7E973zozc) Our problem is not the lack of ideas in the world, but the lack of activation...
by CPhillips | Dec 15, 2016 | Communications, photography
A photo can generate a lot of interest in your story. In fact, it can draw people in that would never otherwise stop and read what you wrote. It can also add dimension to your story and be used to add emphasis. Photos are worth a 1000 words when they are done right....
by CPhillips | Dec 8, 2016 | Communication Planning, Communications, strategic communications
C- Cliché R- Run on sentences A- Apathy P- Passive tone of voice Let’s start with cliché. What is it? By definition a cliché is: 1) a phrase or opinion that is overused and betrays a lack of original thought and 2) a trite, stereotyped expression. None of which sounds...