by CPhillips | Oct 17, 2016 | Business, Customer Service, marketing, satisfaction
Remember the root word of customer is “custom”. Everyone today wants it “my” way. And they want it when they want it – 24/7/365 at 2 a.m. And they want it how they want it (downloads, shipped, never have to leave the house). In this day of “custom” treatment how...
by CPhillips | Oct 6, 2016 | writing
Do you remember a time you received a gift? Perhaps it was a birthday or Christmas present. But it was one wrapped up so enticingly in pretty paper, with bows and sparkles, you almost hated ripping it open. The package itself was almost as good as the gift.That’s how...
by CPhillips | Oct 4, 2016 | writing
Before you begin any communications, make sure you have measurable objectives. Do you know your reputation has a tangible value? That what your customers perceive is important?Communicating today isn’t just about getting the words on paper. It’s about giving your...