First, let’s look at brands in general – Nike – what comes to mind? “Just Do it” – that’s not a product at all right? It was about creating an...
02. What's In A Brand?
2. Soul Search
It’s all about Soul Searching today. You started part of this by taking the assessments so now we want to build on that as we move forward. Making a...
3. What is a personal career brand?
Today we’re starting to take a close look at your personal brand. Just like Nike or Reese, we want people to begin building a mental picture of you...
4. Crafting a Vision
Today’s information includes an e-book you’ll use to determine what your brand currently looks like and what we need to do to make your career brand...
5. Diving Into Your Personal Brand Audit
Yesterday, we talked about why it was important. Over 70% of hiring professionals admit to using social media and other online resources to check...
6. Let’s Review!
Whether you're an Instagram influencer or a YouTube personality or not, you still have a digital brand. And like it or not, what people can find...