by CPhillips | Apr 26, 2018 | Communication Planning, Communications, speech writing
As a writer, it’s your job to take control and stay in control of your story so that it is interesting to your readers. You need to develop a strong narrative voice. There are two primary voices – first person and third person. In first person, the narrator is...
by CPhillips | Apr 24, 2018 | Communications
If you took a journalism class, you’ve been taught the pyramid concept of putting a story together. However, there are lots of things to consider as you being to write your story. You always start with a lead. There are many ways to intrigue your reader and create...
by CPhillips | Apr 19, 2018 | Communications, storytelling
Have you thought about combining your news style articles (the who, what, when, where and why) with interesting and entertaining feature style? This combined style adds information in a tight concise manner while still having the flair and appeal of a feature story....
by CPhillips | Apr 17, 2018 | Business, Communications, Employee engagement
Since humans took their place on Earth, we have been telling stories. From the painting on cave walls, to parables in the Bible, to those told around the dinner table at family gatherings – we pass along our history in an entertaining fashion. Stories require our...
by CPhillips | Apr 12, 2018 | Business, Community Building, leadership, motivation, personal growth, writing
Lack of trust is the biggest hindrance I’ve seen in growing engagement and turning around a company’s culture. One way to increase trust is through showing respect and practicing it in interactions. Respect also has another positive benefit of increasing someone’s...