by CPhillips | Jul 17, 2018 | Blogging, Communication Planning, Communications, digital communications, marketing, strategic communications, website
Making copy easier to read benefits every level of reader. I don’t mean dumbing it down. I mean writing that increases understanding and the number of people who will actually invest time in reading it. Easy to understand text is key. It’s good for your audience...
by CPhillips | Jan 2, 2018 | Uncategorized
As the year comes to an end, everyone moves into planning mode. Budgets are developed, and programs are established. As a communicator, there’s another tool that can be a lifesaver as you move from one year to the next. Editorial calendars can make sure nothing gets...
by CPhillips | Apr 4, 2017 | Blogging, Communications, marketing, public speaking, speech writing, strategic communications
It’s not only our closets in need of cleaning out now that Spring has arrived. It’s also a great time to look at your writing. Spring is about getting rid of the excess and making room for more impact and meaning. Here are some tips to get you started:...
