by CPhillips | May 11, 2017 | Business, Communications, Corporate Culture, Customer Service, Employee engagement, leadership, satisfaction
How would you define your customer? When is the last time you thought about them? Do you now their beliefs and thoughts? What drives their actions? Do you think of them as invited guests? What happens within the walls of your business directly effects whether that...
by CPhillips | May 5, 2017 | Blogging, Communication Planning, Communications, Customer Service, marketing, social media, strategic communications, website, writing
There are still people who think there is no return on investment (ROI) where social media is concerned. They are still convinced it’s just something the younger generation is using. It’s something you can let an intern focus on. Well I’m here to tell you, they are...
by CPhillips | Apr 20, 2017 | Blogging, Communications
When you first start writing a story, either fiction or non, you’re excited about it. You’ve got all these thoughts and are ready to get it on paper. You’ve got a great idea of where you’re going to end up. But then something happens. You get to the middle of the...
by CPhillips | Apr 18, 2017 | Blogging, Branding, Business, Communication Planning, Communications, Corporate Culture, leadership, strategic communications
I’m talking about mission statements today. I personally believe you can find value in writing a mission statement not only for your business but for yourself as well. So feel free to adapt the information here and put it to use in both areas of your life. What is a...
by CPhillips | Apr 6, 2017 | Blogging, Business, Communication Planning, Communications, public relations, public speaking, social media, website
We use bios for so many things: introductions, blogs, websites and even when meeting people at conferences or networking events. Part of being a great story teller, is being able to tell the story of you in a way that sticks with whoever hears it. In order to do that,...
by CPhillips | Apr 4, 2017 | Blogging, Communications, marketing, public speaking, speech writing, strategic communications
It’s not only our closets in need of cleaning out now that Spring has arrived. It’s also a great time to look at your writing. Spring is about getting rid of the excess and making room for more impact and meaning. Here are some tips to get you started:...
