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Winning web strategies

by CPhillips | May 9, 2017 | Blogging, Communication Planning, digital communications, social media, website, writing

People are visiting websites less and less. They are getting their information from Facebook or other social channels. Yet most of us can’t just ditch the traditional website. So how can we keep it relevant and draw our customers in? Online users: Want ease of use Use...

Still think there's no ROI on social media?

by CPhillips | May 5, 2017 | Blogging, Communication Planning, Communications, Customer Service, marketing, social media, strategic communications, website, writing

There are still people who think there is no return on investment (ROI) where social media is concerned. They are still convinced it’s just something the younger generation is using. It’s something you can let an intern focus on. Well I’m here to tell you, they are...

Creating a standout bio

by CPhillips | Apr 6, 2017 | Blogging, Business, Communication Planning, Communications, public relations, public speaking, social media, website

We use bios for so many things: introductions, blogs, websites and even when meeting people at conferences or networking events. Part of being a great story teller, is being able to tell the story of you in a way that sticks with whoever hears it. In order to do that,...
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