by CPhillips | Sep 18, 2018 | Blogging, Communication Planning, Communications, digital communications
We all have those days when an assignment shows up at the last moment, or the boss calls and needs a speech ASAP. Instead of stressing, you can incorporate a few simple tricks that will have you cranking out copy in no time. First things first. Just get it on paper...
by CPhillips | Aug 7, 2018 | Advertising, Blogging, Branding, Communication Planning, Communications, digital communications, public relations, social media, speech writing, website
I read the latest newsletter from Ann Wylie this morning. (If you aren’t familiar with her, you need to be – check out her site.) In our daily life, messages and information bombard us constantly. As communicators, our goal is to get our message heard,...
by CPhillips | Jul 17, 2018 | Blogging, Communication Planning, Communications, digital communications, marketing, strategic communications, website
Making copy easier to read benefits every level of reader. I don’t mean dumbing it down. I mean writing that increases understanding and the number of people who will actually invest time in reading it. Easy to understand text is key. It’s good for your audience...
by CPhillips | Jul 12, 2018 | Blogging, Communication Planning, Communications, digital communications, interviews, social media, speech writing
No matter what stage in your career you are at, writing can be hard. Before you ever start writing, you’re already got thoughts and processes going through your mind. What angle will my story take? How will it look on the page? What illustrations or photos need to...
by CPhillips | Jul 10, 2018 | Blogging, Business, Employee engagement, empowering women, personal growth, strategic communications
Competition isn’t a dirty word. In fact, it’s a great way to grow your skills. Just think of how it feels when you find ways to challenge yourself. How can you do that? Pick a project you do every year. I hated putting together annual reports. You had to...
by CPhillips | Jun 14, 2018 | Blogging, Branding, Business, Communications, Corporate Culture, empowering women, youth engagement, youth programs, youth tour
Youth Tour, an amazing leadership experience put on each year by NRECA and the electric cooperatives across America, is coming to a close. It’s been an amazing week getting to meet and know our next generation of leaders. It’s also been a great time for me personally...