by CPhillips | Aug 7, 2018 | Advertising, Blogging, Branding, Communication Planning, Communications, digital communications, public relations, social media, speech writing, website
I read the latest newsletter from Ann Wylie this morning. (If you aren’t familiar with her, you need to be – check out her site.) In our daily life, messages and information bombard us constantly. As communicators, our goal is to get our message heard,...
by CPhillips | Jul 17, 2018 | Blogging, Communication Planning, Communications, digital communications, marketing, strategic communications, website
Making copy easier to read benefits every level of reader. I don’t mean dumbing it down. I mean writing that increases understanding and the number of people who will actually invest time in reading it. Easy to understand text is key. It’s good for your audience...
by CPhillips | Jul 12, 2018 | Blogging, Communication Planning, Communications, digital communications, interviews, social media, speech writing
No matter what stage in your career you are at, writing can be hard. Before you ever start writing, you’re already got thoughts and processes going through your mind. What angle will my story take? How will it look on the page? What illustrations or photos need to...
by CPhillips | Jul 10, 2018 | Blogging, Business, Employee engagement, empowering women, personal growth, strategic communications
Competition isn’t a dirty word. In fact, it’s a great way to grow your skills. Just think of how it feels when you find ways to challenge yourself. How can you do that? Pick a project you do every year. I hated putting together annual reports. You had to...
by CPhillips | May 3, 2018 | Business, empowering women, personal growth
You can do all you need to do and still have time for yourself. Elaina Zucker said learning the “P’s and Q’s” of time management can be helpful. In “The Successful Woman’s Guide to Time Management” she lays it out for us. Peak periods – do strenuous tasks during the...