by CPhillips | Sep 20, 2018 | Blogging, Communication Audit, Communication Planning, Communications, digital communications
Don’t start writing until you’ve put in your mental prep time. It will save you time and energy in the long run. Mike Long (mikelongonline.com or @mikewrites), an award winning speechwriter, screenwriter and instructor at Georgetown University said all...
by CPhillips | Sep 18, 2018 | Blogging, Communication Planning, Communications, digital communications
We all have those days when an assignment shows up at the last moment, or the boss calls and needs a speech ASAP. Instead of stressing, you can incorporate a few simple tricks that will have you cranking out copy in no time. First things first. Just get it on paper...
by CPhillips | Aug 21, 2018 | Civic Dinners, Community Building, empowering women, motivation, personal growth, Social capital, Social connectedness
This wraps up my posts based on the inspiring women I had the privilege to meet at the Leading Women event, but it may be one of the most important messages. I’m a firm believer our mission is to help people reach their dreams and to leave the world better than we...
by CPhillips | Aug 7, 2018 | Advertising, Blogging, Branding, Communication Planning, Communications, digital communications, public relations, social media, speech writing, website
I read the latest newsletter from Ann Wylie this morning. (If you aren’t familiar with her, you need to be – check out her site.) In our daily life, messages and information bombard us constantly. As communicators, our goal is to get our message heard,...
by CPhillips | Jul 17, 2018 | Blogging, Communication Planning, Communications, digital communications, marketing, strategic communications, website
Making copy easier to read benefits every level of reader. I don’t mean dumbing it down. I mean writing that increases understanding and the number of people who will actually invest time in reading it. Easy to understand text is key. It’s good for your audience...