by CPhillips | Aug 7, 2018 | Advertising, Blogging, Branding, Communication Planning, Communications, digital communications, public relations, social media, speech writing, website
I read the latest newsletter from Ann Wylie this morning. (If you aren’t familiar with her, you need to be – check out her site.) In our daily life, messages and information bombard us constantly. As communicators, our goal is to get our message heard,...
by CPhillips | Jul 12, 2018 | Blogging, Communication Planning, Communications, digital communications, interviews, social media, speech writing
No matter what stage in your career you are at, writing can be hard. Before you ever start writing, you’re already got thoughts and processes going through your mind. What angle will my story take? How will it look on the page? What illustrations or photos need to...
by CPhillips | Apr 26, 2018 | Communication Planning, Communications, speech writing
As a writer, it’s your job to take control and stay in control of your story so that it is interesting to your readers. You need to develop a strong narrative voice. There are two primary voices – first person and third person. In first person, the narrator is...
by CPhillips | Aug 10, 2017 | Advertising, Blogging, Business, Communications, digital communications, marketing, public relations, speech writing
Maybe you sit down in front of the keyboard and words flow effortlessly for you anytime you need them to. Lucky you! If you’re like most of us, there are days it’s hard to get the ideas in your head onto the screen. Each piece of writing has a life of its own. Some...
by CPhillips | Jul 7, 2017 | Blogging, Branding, Communications, Corporate Culture, leadership, motivation, personal growth, public relations, social media, speech writing, storytelling, strategic communications, youth engagement
This is not one of my usual posts. There are no tips or tricks. These thoughts have been on my mind. After the ridiculous way the Trump/CNN/WWE tweet is being bantered around, I just can’t keep silent any more. As long as people have been communicating, it has stirred...
by CPhillips | Jun 1, 2017 | Blogging, Communication Planning, Communications, digital communications, interviews, social media, speech writing, strategic communications, website
What turns a good feature into a great feature? Feature stories are some of my favorite pieces to write. They allow you the ability to really tell a story, craft characters and really engage your readers. Good feature stories get the job done, but with a little more...
