Leadership Circle

by CPhillips | Aug 14, 2018 | Campus Life, Community Building, empowering women, motivation, personal growth, Social connectedness, Sorority

I’m blessed my job allows me great opportunities like attending last week’s Leading Women event. (Thanks Christian City and Fayette Chamber for making it possible!) These events put women together in an atmosphere designed to inspire, encourage, challenge and lift...

What's in it for me?

by CPhillips | Aug 7, 2018 | Advertising, Blogging, Branding, Communication Planning, Communications, digital communications, public relations, social media, speech writing, website

I read the latest newsletter from Ann Wylie this morning. (If you aren’t familiar with her, you need to be – check out her site.)  In our daily life, messages and information bombard us constantly. As communicators, our goal is to get our message heard,...

Easy to read copy benefits everyone

by CPhillips | Jul 17, 2018 | Blogging, Communication Planning, Communications, digital communications, marketing, strategic communications, website

Making copy easier to read benefits every level of reader. I don’t mean dumbing it down. I mean writing that increases understanding and the number of people who will actually invest time in reading it. Easy to understand text is key. It’s good for your audience...

Make your writing more powerful and credible

by CPhillips | Jul 12, 2018 | Blogging, Communication Planning, Communications, digital communications, interviews, social media, speech writing

No matter what stage in your career you are at, writing can be hard. Before you ever start writing, you’re already got thoughts and processes going through your mind. What angle will my story take? How will it look on the page? What illustrations or photos need to...

Competition Isn’t A Dirty Word

by CPhillips | Jul 10, 2018 | Blogging, Business, Employee engagement, empowering women, personal growth, strategic communications

Competition isn’t a dirty word. In fact, it’s a great way to grow your skills. Just think of how it feels when you find ways to challenge yourself. How can you do that? Pick a project you do every year. I hated putting together annual reports. You had to...